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2016 International Roofing Expo® Holds Another Stellar Show

March 04, 2016 - Dallas, Texas: Proving to be the most trusted source for leading-edge products, education and networking, roofing professionals packed the halls of the Orange County Convention Center with energy and excitement at the 2016 International Roofing Expo® [IRE].  

Taking place from February 17-19, 2016, in Orlando, Florida USA, the annual tradeshow and conference drew a total attendance of 9,493 roofing construction professionals. 

"This was an all-around phenomenal show. The show floor booths were up 2% over last year, making it the largest since the inception of the show,” said Tracy Garcia, CEM, IRE Show Director. “In addition, verified attendees were up 9% over 2015.”

In attendance were representatives from 29 of the industry’s top 50 roofing and construction companies, including CentiMark, Tecta America, Baker Roofing, North American Roofing Services, Nations Roof, Kalkreuth Roofing and Sheet Metal, Beldon, Aspen Contracting, Simon Roofing, Advanced Roofing, Flynn, Douglass Colony Group, Collis Roofing, KPost and United States Roofing. 

Attendees came from all 50 states, with the heavy representation from Florida, Texas, Georgia, Pennsylvania, Illinois, Ohio, Colorado, North Carolina, New York and Indiana. The largest number of international attendees came from Canada, Mexico, Colombia, China, Brazil and New Zealand. 

First time registrants made up 43% of all attendees. “I was very pleased with the wide variety of new products, tools and information that was available,” said Josh Mickle of Mickle Commercial Services. “It is nice to be able to test a product or tool before purchasing.”

Exhibit Hall
The tradeshow floor was comprised of 1,206 booths, a 2% increase over the 2015 show. Exhibitors were pleased with the number of leads and inquiries generated during the show. “IRE was the best in recent years with an incredible flow of quality attendees,” said Jonathan L. Rider of D.I. Roof Seamers. “The international presence was evident and beneficial to us as a company as we are striving to expand our global market.”

“This was our first show and certainly will not be the last,” said Teresa Caro of Fortiva Retail Credit. “We were quite happy with the volume and quality of the attendees. There were times I thought, ‘we’re going to need a bigger booth.’”

Of the 462 exhibiting companies, 104 companies were first-time exhibitors, including Angie's List, Fall Safe USA, Fascan International, Interlock Roofing of America, MetLoop - Precision Weather Technologies, OmniMax Roofing, Richmond Conveyor, Saint-Gobain ADFORS, Skylux USA and VADA, LLC, just to name a few. 

“We had an incredible first year experience at the IRE as our booth was packed and new people were always walking by,” said Sean Huckstep of Sales Rabbit. “This is the place to be if you are catering to the roofing industry.” 

“We couldn't be happier with the quality of contractors in attendance at the show,” said Brady Hoggard of ClientRunner Software.

“The IRE was quite instrumental in launching our new product line,” said Jeff Sponseller of Miller Weldmaster.

“There was an incredible buzz on the show floor,” said Bill Good, CEO of the National Roofing Contractors Association, the show’s official sponsor, who had an 800 square foot booth at the event. “Our members were very pleased with all aspects of the show, as well as the NRCA Annual Convention that took place in conjunction with the IRE.”

Educational Conference
In addition to the show floor’s buying and selling activity, the show’s educational conference offered 44 educational sessions addressing a multitude of industry issues. Conference attendance increased 12% with more than 5,800 sessions sold.

“The conference seminars were led by extremely knowledgeable and engaging professionals, and I could not wait to return to work and begin implementing the tools they taught me,” said Matthew Higgins of Ruff Roofers, a first time attendee. “I highly recommend attending as many seminars as possible, as the information they dispense is invaluable.”

“I find the seminars at the IRE extremely beneficial for our business,” said Stefan Peters of Preferred, Inc.-Fort Wayne. “Discussing problem solving solutions and ideas with other contractors make the IRE an absolute must attend program.” 

“I attended the show specifically for the marketing seminars and was not disappointed,” said Misty Stoddard of Rain Proof Roofing. “This was my first show but it won't be my last.”

“The seminars give me insights into the roofing industry that would be close to impossible to get elsewhere,” said Rob Krane of Cleveland Ohio Roofing.

Show Floor Highlights and Special Events
On the show floor, attendees found new products and ideas at the new Tool Zone, the Metal Marketplace that featured 51 booths, the Business & Technology Pavilion with 48 booths, and Exhibitor Product Clinics from Equipter, OMG and Tremco. Education was available on the show floor through The Roofing Institute.  

At the Product Showcase, attendees were able to see, try and compare the latest products in the following categories: new, sustainable, and Made in the USA. Based on innovation, productivity and cost-effectiveness, a panel of industry experts awarded D.I. Roof Seamers’ Curver as “Best New Product,” while Standing Seam Roof Anchor’s eponymous product was awarded second place, and Tie Down Engineering’s Penetrator Mobile Fall Protection Cart captured third place. 

Attendees had the opportunity to find new products and meet new exhibitors by playing the Treasure Questgame. Gus Frey of A-R Roofing LLC was the winner of $2,000 after his name was drawn from a pool of attendees who visited each of the 5 participating Treasure Quest sponsors.

Giving back to the Orlando community, a pre-show Community Service Day took place on Tuesday, February 16, where 45 attendees and exhibitors enthusiastically volunteered to help renovate the homes of three families in need. 

“The 2016 IRE was the most impactful trade show I have ever attended,” said Charles Antis, Antis Roofing & Waterproofing. “The Community Service Day was a powerful experience, as we were able to share the day with like-minded manufacturers and contractors from across the country, building side-by-side for those in need.”    

The show's opening day featured an emotional Keynote Address by Dr. Beck Weathers who described his experience as a survivor of the 1996 Mt. Everest tragedy. 

“The show floor was fantastic, along with the Keynote speaker, Beck Weathers,” said Brent Randall of Commercial Roofing Specialties. “His story was truly inspiring, and his speech set a great tempo for the entire event.”  

Other special events included the opening night Welcome Party with complimentary hors d’oeuvres, drinks and live music at Cuba Libre, the 2nd annual National Women in Roofing [NWIR] reception, and the SRS Extreme Tailgate

Save the Date for 2017
The 2017 International Roofing Expo will be held March 1-3, at the Mandalay Bay Convention Center in Las Vegas, Nevada USA. Housing reservations can be made online beginning in May and online attendee registration will open in September.

For information about the IRE, please visit or call 972.536.6415 or 800.684.5761. Additional show information can be found on Facebook at, LinkedIn at, Twitter at, Pinterest at, Instagram at, YouTube at and Google+ at Twitter users can follow the show using #RoofingExpo or @RoofingExpo. Show photos can be accessed at